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8x Research
03 / User researchers & designers

Massive Qualitative Research.
Minus the Recruiting Hell.

Stop spending weeks sourcing, scheduling, and manual-moderating tiny 10-person cohorts. 8x Research runs hundreds of parallel, dynamic, AI-moderated interviews with live users, delivering verifiable, multi-market user data mapped directly to the raw truth.

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Where 8x Research helps user researchers & designers

  • 01

    Live usability friction

    Capture qualitative feedback on confusing interface design choices immediately, while the user is actively stuck.

  • 02

    Global mental models

    Uncover how users from different global demographics think about your interface layouts without expensive localized testing.

  • 03

    Persona mapping

    Build hyper-accurate, evidence-backed user personas from patterns extracted from hundreds of deep, open-ended conversations.

What a study looks like for user researchers & designers

01

What could we learn?

Depth at a scale no recruiting pipeline reaches.

  • Live usability friction: qualitative feedback on confusing interface design choices, captured while the user is actively stuck.
  • Global mental models: how users from different global demographics think about your interface layouts, without expensive localized testing.
  • Persona mapping: hyper-accurate, evidence-backed user personas built from patterns across hundreds of deep, open-ended conversations.
  • Feature request audits: whether users asking for a product update want a band-aid or are pointing at a foundational pain point.
02

Who would we speak to?

Live users, in parallel, in their own languages.

  • Users who are stuck on a screen right now.
  • People across the demographics and markets you serve, interviewed in their own language.
  • Hundreds of participants at once, with no sourcing, scheduling, or manual moderation.
03

What would we get back?

Verifiable evidence, free of analyst bias.

  • Auto-aggregated research patterns that remove subjective analyst bias.
  • Verbatim raw quotes behind every theme, readable in their native context with one click.
  • A follow-up cohort on your revised layout or prototype, to verify the friction is gone.

An example study

“Why do people hesitate on the new settings layout?”

THE RESEARCH
Users who stall on the screen are interviewed while they are there, in a dynamic conversation that adapts its probing to what each person says, across every language you ship in.
WHAT YOU RECEIVE
The hesitation points, aggregated without an analyst in the loop, with the verbatim quotes behind each, and a follow-up cohort on the revised layout to confirm the fix.

How 8x works with you

We shape the study with you, speak to the right people, and bring back findings and recommendations you can act on.

  1. 01 / FLAG

    Define design milestones.

    Isolate the exact screen or interaction layer where users exhibit friction, hesitation, or unexpected navigation behavior.

  2. 02 / BUILD

    Prompting your objectives.

    Input your central research parameters. The engine creates an optimal, dynamic interview track designed to unearth deep human sentiment.

  3. 03 / MODERATE

    AI-led empathetic depth.

    Run a vast web of concurrent interviews. The AI dynamically adapts its tone and probing questions to individual human responses across multiple languages.

  4. 04 / EXTRACT

    Verifiable raw evidence.

    Review auto-aggregated research patterns that remove subjective analyst bias. Click on any theme to instantly read the verbatim raw quotes in their native context.

  5. 05 / ITERATE

    Validate the wireframe.

    Push your revised layout or interface prototype and run a follow-up cohort to verify if user cognitive load and frustration drops to zero.

Less second-guessing.
More understanding.

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